The world's best-selling scooter

The Vespa story has been one of global success from its earliest years, crossing oceans and breaking down barriers, bringing Italian technology and style to the world's streets. Soon exported and produced in several countries in Europe and around the world (in France and Brazil, Germany and India, Spain and Indonesia, the UK and the USA, the Netherlands and Taiwan, in Congo and Australia), the Vespa is one of Italy's most recognisable and popular symbols. 

The perennial companion of intrepid travellers like Georges Monneret and Giorgio Bettinelli, it is ideal for moving around the world with complete freedom, thanks to its extreme manoeuvrability, reliability and customisability. 

In seventy-five years of history and with over 18 million vehicles on roads across five continents, Vespa has given the entire world a new gear, uniting youngsters from very differing and distant cultures in their unique passion. The first genuinely global mobility brand, Vespa has become a shared reference between the generations, creating various cultural phenomena particular to the different settings in which it has entered and become a leading figure. It has driven lifestyle trends and has accompanied the growth of countries and continents, racing alongside them during periods of economic boom. 

A naturally global vocation that makes Vespa a true citizen of the world.