Opening hours

The Piaggio Museum reopens to the public under new visiting rules. Visits can only be booked in advance online.

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Virtual tour
New feature

Come and discover the brand new virtual visit to the Piaggio Museum! You can stroll through its collections and access the many multimedia contents!

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Vespa Super Sprint: what a passion!

Piaggio museum' s model

It is one of the most loved models by Vespa enthusiasts for its particularities that make it unique. The engine is derived from the 50 and 90 series, but with much brighter characteristics with a power of...

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EXTENDED - Vespizzatevi. 75 anni di successi e di ripartenze

Extended untill 31st december 2021

he exhibition Vespizzatevi. 75 years of success and restart has been extended...

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Two wheels for youngsters

"To look ahead, into the distance, to be new young people who understand, who look at the world together, confident in their friendships

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Love on a Vespa

The big city. Crowds, crowds everywhere. These two youngsters are in love, but it's so hard for them to be alone! Here they are at the tram stop. With its pushing...

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Nothing is impossible on a Vespa

The Piaggio Acrobatic Team

Piaggio Acrobatic Team was born in 1952 from an idea by Vittorio Casini, in order to demonstrate Vespa reliability and handling. Made up of...

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First women meeting's in Stresa (1949)

On 25 September 1949, the first women's meeting organized by the newborn Vespa Club of Italy was held in Stresa. Two hundred “Vespistes”...

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75 years of successes and restarts

What does “Let’s Vespa” mean today? It’s the call to reclaim our freedom and ability to be able to move around independently...

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Happy Birthday Moto Guzzi!

Today Moto Guzzi is 100 years old.
The historic motorcycle brand from Mandello del Lario has been part of the Piaggio Group since 2004.

Our Museum exhibits...

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The millionth Vespa

Aprile 1946 – Aprile 1956: 1.000.000 of Vespa produced

In the year 1956, on 28th April, Vespa not only celebrated its first 10 years, but also the millionth model to come off the Pontedera assembly line. After an uncertain start, Vespa has become...

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Museo Piaggio

Stories of engines, design and passion

The Piaggio Museum was opened in March 2000 in the building that formerly housed the tooling workshop, one of the oldest and most fascinating structures in the Pontedera industrial complex, where the company launched production in the early 1920s. The Museum was founded in order to safeguard and enhance the historical and technological heritage of one of the oldest Italian companies, and its goal is to reconstruct the history of Piaggio and the country as a whole by taking a journey back in time through Italian history, retracing changes in the economy, in traditions and habits and in industrial development through the exhibition of its most famous and iconic products, supported by the wealth of documentation preserved in the Historical Archive.

Our collections


Enrich your Piaggio experience discovering the Museum Shop!

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The Auditorium, The beating heart of the Museum.

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Vespa Club

A strong passion

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